LAWA Journal
Friendship Day is a Thing? Candle Gift for Frie...
Friendship Day is August 2. Here's how to skip the regift pile with a sculptural candle your friend will actually keep — no scent-guessing required.
Friendship Day is a Thing? Candle Gift for Frie...
Friendship Day is August 2. Here's how to skip the regift pile with a sculptural candle your friend will actually keep — no scent-guessing required.
Is Candle Market Too Saturated?
More sellers, more copies, more noise. A LAWA founder on what candle market saturation actually means in 2026.
Is Candle Market Too Saturated?
More sellers, more copies, more noise. A LAWA founder on what candle market saturation actually means in 2026.
Non-Toxic Candles: What Clean-Burning Really Means
"Non-toxic" is on every candle label and defined on almost none. Here's what actually goes into the air when a candle burns — wax, wick, and fragrance.
Non-Toxic Candles: What Clean-Burning Really Means
"Non-toxic" is on every candle label and defined on almost none. Here's what actually goes into the air when a candle burns — wax, wick, and fragrance.
What candles sell best, and why?
Everybody wants a secret. There isn't one — just three shapes that outsell everything, and the reasons why.
What candles sell best, and why?
Everybody wants a secret. There isn't one — just three shapes that outsell everything, and the reasons why.
How to Market a Homemade Candle Business
Post consistently is only step one. Here's what actually built LAWA's traction — the channel, the collabs, and the tactics we deliberately skip.
How to Market a Homemade Candle Business
Post consistently is only step one. Here's what actually built LAWA's traction — the channel, the collabs, and the tactics we deliberately skip.
Candle Business Ideas for Beginners
Trend SKUs, format innovation, and the scent debate — candle business ideas from four years of actually running one.
Candle Business Ideas for Beginners
Trend SKUs, format innovation, and the scent debate — candle business ideas from four years of actually running one.