How to Make Your Candle Brand Stand Out
5 days ago
Scent wasn't what set us apart — the shapes were. Here's the real, unpolished story of how LAWA became recognizable.
How to Start a Candle Business With a Small Budget
We started LAWA with $5,000 in a one-bedroom apartment. Where the money actually went, what to skip, and when to spend — from a founder.
What Makes a Candle Worth Keeping
Most candles are consumed and forgotten. Sculptural soy wax candles are different — designed to become more interesting as they burn, not less.